The History of Land Rover

Land Rover has established a reputation for being a luxury off-road manufacturer, with a long history of producing high quality vehicles. Capable of handling different terrains, the Land Rover collection includes both the Range Rover and Discovery. The Land Rover car company began its life as a concept on a beach in Wales in 1947, with the inaugural model designed by brothers Maurice and Spencer Wilks. Based on the robust Jeep vehicle, Land Rover - as it was set to become - designed an SUV that used a Rover car engine but the chassis of the Jeep. The original Land Rover was kept deliberately simple with a chassis made from off-cuts and a light alloy body; this also meant that expensive manufacturing methods weren’t needed either. Within two years of the launch, Land Rover was exporting to more than 70 countries including the US. Over the next 10 years, there were lots of changes made to the design of the Land Rover which improved both appearance and performance, increasing the payload and upgrading to the four-wheel drive system. By 1959, just 12 years later, 250,000 Land Rovers had been manufactured.

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