04.07.2026

Market Insights – 4/7/26

Wholesale Prices, Week Ending April 4th,2026

The Canadian used wholesale market saw a decline of -0.06% in pricing for the week. Car segments prices stayed flat with +0.00% while the Truck/SUV segments decreased by -0.11% overall. Sporty Car segment saw the biggest increase of +0.58%. The largest declines in the Car segments were seen in Mid-Size Car at -0.86% and Prestige Luxury Car with -0.30%. The largest declines in the Truck/SUV segments were Minivan with -0.64% followed by Sub-Compact Crossover/SUV at -0.60%.

Car Segments

• Last week values softened slightly in the car market, with overall values essentially flat at +0.00%.
• The largest declines came from Mid-Size Car (-0.86%), Prestige Luxury Car (-0.30%), and Compact Car (-0.29%).
• The smallest declines and gains were seen in Sub-Compact Car (-0.06%), Near Luxury Car (-0.11%), Premium Sporty Car (+0.28%), Full-Size Car (+0.29%), and Sporty Car (+0.58%).

Truck / SUV Segments

• Last week truck values edged lower, with the overall market down -0.11%.
• The largest declines came from Minivan (-0.64%), Sub-Compact Crossover (-0.60%), Sub-Compact Luxury Crossover/SUV (-0.46%), and Full-Size Van (-0.38%).
• The smallest declines and gains were seen in Mid-Size Luxury Crossover/SUV (-0.06%), Compact Van (-0.09%), Full-Size Crossover/SUV (+0.13%), Full-Size Pickup (+0.21%), and Mid-Size Crossover/SUV (+0.22%).

Wholesale

The Canadian market continues its downward trend, with a softer decline than last week. Truck segment values experienced a 0.11% shift, resulting in an overall change of –0.11%. A 0.24% shift in car segment values resulted in a neutral net change of 0.00%. Just under 32% of market segments saw average value movements greater than ±$100. Auction sale rates across watched lanes ranged from 25.9% to 69.6%, resulting in a 53.7% average. Sales rates across auction lanes continue to fluctuate, driven by political factors and sellers supporting firm floor prices. Auction inventory has returned to normal levels, experiencing a small uptick, however upstream channels continue to hold priority sale access to inventory. Buyer demand for high-quality vehicles at auctions on both sides of the border persists.

Used Retail Prices & Listing Volume

The average listing price for used vehicles is slightly decreasing, as the 14-day moving average was at $37,300. This analysis is based on approximately 194,000 used vehicles listed for sale on Canadian dealer lots.

Market Insights

Economics & Government

• Canadian GDP edged up 0.1% in January, following up on a 2% gain in
  December. Strength in goods producing industries offset losses in
  manufacturing.
• With the national average price per litre of gasoline now at $1.78, up 32% in the
  past month, online retailer Clutch is reporting a spike in interest for Electric
  Vehicles (EV’s). Search traffic for EV’s has increased 94% from January to
  March.
• The yield on Canadian 10-year government bonds have increased slightly to
  3.35%.
• The Canadian dollar is around $0.717 this Monday morning, a decrease from
  $0.725 a week prior.

U.S. Market

• Auction conversion eased to 64% this week, but sell-through remained healthy as disciplined, value-focused buyers kept pricing modestly positive (cars +0.26%, trucks +0.46%). Market performance was increasingly segmented, with softness in core volume segments offset by continued strength in newer, high-quality inventory and steady demand in SUVs. Overall, conditions remain stable, though outcomes are being driven more by unit-level quality than broad-based demand.

Industry News

• Stellantis is in discussion with Chinese EV partner, Zhejiang Leapmotor Technology Co. to produce EVs in Canada through its idled plant in Brampton, ON.
• Previously under pressure, the B.C. Government has finally decided to drop its Provincial ZEV mandate to 75% share by 2035, down from 100%. This aligns with the rest of country which has downgraded its pace of transition down to 75% from 100%.
• Volkswagen has released the redesigned Atlas Mid-Size Crossover ahead ofthe New York International Auto Show. The last generation was introduced to the market 10 years ago and represents 30% of the brands volume in the U.S. market. It will remain being built out of its Chatanooga,Tennessee plant,and deliveries are scheduled to begin in September.
• U.S. and Canadian Trade officials have begun talks around renegotiating the CUSMA in March. So far, two bilateral discussions are underway with the U.S. and Mexico discussions making better ground than Canada with the U.S.
• NRCan has listed the current charger availability across Canada. As of March 25th, there are 39,654 charging ports across 14,743 stations in the country. Most notably though is the pace of growth of Level 3 DC Fast chargers over Level 2, rising 33.6% in the last 12 months over 13.5% for Level 2.
• The Vancouver Auto Show had record attendance of 139,991, as the show which ran from March 25-29th featured more than 30 brands. It eclipsed the previousrecord of 138,773 which was set last year.
• Dodge CEO, Matt McAlear is looking to go back to the basics with the brands next vehicles, where some items like a traditional radio could be removed to reduce cost.