Second Annual CBB Best Residual Value Awards Highlight Promising EV Trends

Residual Values for EV Cars are Predicted to Hold More Value After Four Years than ICE Cars

March 22, 2023 (Markham, ON) – Canadian automotive data and analytics provider, Canadian Black Book, has announced its 2023 Best Residual Value Awards. This is only the second year for the Residual Value Awards.

The 2023 Awards are completed across 16 vehicle categories and 5 overall brand categories and forecast residual values in 2027. 

This year’s awards have revealed some intriguing trends as it relates to EV residual values. After averaging the residual values percentage of the winners across the internal combustion engine (ICE) car categories and comparing this to the same average for EV car category winners, it shows that EV cars are predicted to hold more value after four years than their ICE car counterparts. The average residual value across the EV winning cars is 58.5%, while the average across the ICE car winners is 56.1%. In addition, all four EV category winning vehicles are predicted by Canadian Black Book to hold more value by 2027 compared to those winners from last year.

“There are more EVs on the roads; more people researching, buying, and leasing them; and more options from OEMs and dealers. They are becoming commonplace and, therefore, consumer confidence in them is increasing, which helps bring up residual values for EVs,” says Daniel Ross, Senior Manager, Industry Insights & Residual Value Strategy at Canadian Black Book.

The EV SUV category winners increased substantially from last year’s winners, however, unlike the car categories, ICE SUVs winners averaged higher forecasted residuals for 2027 at 74.3% compared to the EV SUVs winners at 66.5%. Interestingly, like ICE categories over the past number of years, EV SUVs are holding more value when compared to EV cars.

“Canadians still have a soft spot for larger, more versatile vehicles. This is a taste that transcends the ICE versus EV debate. With more SUV EV options being made available, recognition and sales of EVs has increased, bringing values up,” adds Ross.

The 2023 Awards introduced two new categories, ‘Plug-in Hybrid EV: Main’ and ‘Plug-in Hybrid EV: Luxury’ to better capture the wider industry move towards electrified vehicles. In ‘PHEV: Main’ The Jeep Wrangler 4XE took top spot, while the Land Rover Range Rover won in ‘PHEV: Luxury’. 

For the Overall Brand Awards, Toyota/Lexus took three wins, with a back-to-back win in ‘Overall Brand: Car’, another back-to-back win in ‘Overall Brand: Luxury’ and a first time win in ‘Overall Brand: SUV/Truck.’ Volkswagen took ‘Overall Brand: EV’ and Nissan won ‘Overall Brand: Most Improved,’ both their first wins in Overall Brand Award categories.

Toyota/Lexus led the way with 6 category wins and 15 mentions (1st, 2nd or 3rd), winning in the above-mentioned Overall categories, ‘Car: Prestige’ with the Lexus LS500; ‘Full-Size Pickup’ with the Toyota Tundra; and in ‘SUV: Main Mid/Full’ with the Toyota 4Runner. Other repeat winners from last year include the Chevrolet Corvette in ‘Sport Car: Luxury’, the GMC Terrain in ‘SUV: Main Compact/Sub Compact’, the Kia Soul EV in ‘EV Car Below $55k’ and the Polestar 2 in ‘EV Car Above $55k’. Of note is that the Corvette gets an honourable mention for holding the most value four years from now at a predicted 84.2%.

GM gets 3 wins and 7 mentions, followed by Mercedes Benz with 2 wins and 3 mentions; Volkswagen with 2 wins; Subaru with 1 win and 4 mentions; Ford with 1 win and 4 mentions, Stellantis with 1 win and 3 mentions; Kia with 1 win and 3 mentions; Nissan and Mazda both with 1 win and 2 mentions and Land Rover and Polestar both with 1 category win.

2023 Canadian Black Book Best Residual Value Award Results:

Category Winner2nd3rd
Overall Brand Award: CarToyota  
Overall Brand Award: SUV/TruckToyota  
Overall Brand Award: LuxuryLexus  
Overall Brand Award: ZEVVolkswagen  
Overall Brand Award: Most ImprovedNissan  
Car: MainSubaru ImprezaToyota CamryKIA Soul
Car: LuxuryCadillac CT5Lexus ISBMW 4-Series
Car: PrestigeLexus LS500Mercedes CLSGenesis G90
Small PickupFord MaverickToyota TacomaJeep Gladiator
Full-Size PickupToyota TundraChevrolet Silverado HDGMC Sierra HD
PHEV MainJeep Wrangler 4XEToyota Rav4 PrimeFord Escape
PHEV LuxuryLand Rover Range RoverLincoln CorsairLexus NX
Sport Car: MainMazda MX5Toyota SupraSubaru BRZ
Sport Car: LuxuryChevrolet CorvetteAudi R8Lexus LC500
SUV: Main Compact/Sub-CompactGMC TerrainSubaru CrosstrekMazda CX-5
SUV: Main Mid/FullToyota 4RunnerJeep WranglerToyota Highlander
SUV: LuxuryMercedes GLSCadillac EscaladeLexus UX
EV Car Below $55,000Kia Soul EVNissan LeafChevrolet Bolt
EV Car Above $55,000Polestar 2Lucid AirAudi e-tron GT
EV SUV Below $60,000VW ID.4KIA EV6Subaru Solterra
EV SUV Above $60,000Mercedes EQS SUVFord Mustang MACH-EVolvo C40

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